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4 Maggio 2016

What is “Powered by”?


Giuseppe Mazza wrote an article to explain the meaning of the branded content channel «Powered by» on
Distilleria Bertagnolli decided to inaugurate this channel with a new content: eight contemporary illustrations, visual events, vertical and "scrollable", made by eight international artists.
Each one is dedicated to a single brand value which reconfirms the manifestation of a tradition that evolves: Bertagnolli wants to keep the best of its history, but also to focus on the future.

Click here to read the article of Giuseppe Mazza (Agenzia Tita).